Six Brothers' latest release has captivated the spirits market with its luxurious mahua liquor, priced at ₹1,02,000 per bottle. The brand blends heritage with modernity, offering a spirit that symbolizes India's rich tradition. Balancing craftsmanship with accessibility remains a challenge for the brand as it pushes boundaries in the premium liquor industry. While this unique liquor appeals to connoisseurs, the brand must consider the potential trade-offs between exclusivity and market expansion.

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